Clever and erudite. Not sure I'm buying everything in this video 100%, but the sentiment (don't underestimate your audience, especially the younger parts of it) certainly ring true.

And do watch it through to the end...

Hat tip: @mattalder.

Still under construction. Will be incredible when it's finished. Apparently it's based on the Millenium Seed Bank and each filament represents one of the seeds that have been preserved.

Hopefully will be out there with a Digital Mission at some point during the Expo.